Holland Business Promotion Office
HollandWorld™ will be a showcase of the Dutch Top Economic Sectors and will offer a platform for exposure of companies that are involved in the following sectors:
- Flowers and Plants
- Water management
- Diary and Food.
- Trade & Finance
- Dutch Design
The task of the Holland Business Promotion Office is to develop a Corporate Alliances portfolio of business partners for HollandWorld™ by
- Targeting new potential corporate partners in accordance with the global business development strategy
- Pursuing new relationships through deal development and contract signing per the Corporate Alliances Business Development Process
Holland Business Promotion Office will manage and grow existing alliance partner relationships by
- Ensuring adherence to contractual terms, while actively seeking ways to grow partner relationships through marketing, promotions, events, etc.
- Developing a significant network and influence throughout HollandWorld™, in the Park’s business segment and within the industry, which can be accessed to create incremental value for the alliance partners.
- Maintaining an understanding of the external partners’ business and marketing goals, strategic initiatives, and current issues relevant to their business and industry to consistently be in a position to capitalize on opportunities for growth.
Holland Business Promotion Office will organize press conferences, workshops, meeting & conventions, economic missions, etc. in order to promote these top Dutch economic sectors and the participating companies.
Holland Business Promotion Office will offer B2B and/or B2C packages for companies to obtain unique exposure in these sectors.
1. Corporate Business Alliance Partner Package
Participating Business Partner in one of the Dutch Destination Icon Attractions or Brand Experiences.
- Company corporate identity integrated in the creative design of the attraction.
- Availability of business suite for B2B meetings, integrated with or adjacent to attractions.
- A number of free VIP parking spaces & entrance tickets per year for corporate guest invitations.
- Business sector exclusivity in brand exposure in HollandWorld™ signing and in printed and virtual publications.
Package prices starting at € 2 million.
2. Preferred Supplier Package
Exclusive supplier of goods or services in a specific sector for the business units of HollandWorld™.
- Brand exposure at locations on site, related to products or services delivered.
- A number of free VIP parking places & entrance tickets per year for corporate guest invitations.
- Preferred media & joint promotion partner.
Package prices starting at € 1 million.
3. Joint Promotion Partner Package
HollandWorld™ will be promoted nationally & internationally to various consumer target groups.
Holland Business Promotion Office will offer joint promotion campaigns for companies interested in reaching out to these same target groups, such as airlines, hotels, producers of fast-moving consumer goods, etc.
Package prices starting at € 500.000